新澳洲体彩幸运5直播计划【记录查询】168幸运五官方分析走势图-幸运5官网开奖记录澳洲结果168 - Fujitsu’s new campaign is a deliciously stark reminder of our carbon footprint
In this new campaign for environmental awareness—in collaboration with RGA— you ...
1 day ago
新澳洲体彩幸运5直播计划【记录查询】168幸运五官方分析走势图-幸运5官网开奖记录澳洲结果168 - Fujitsu’s new campaign is a deliciously stark reminder of our carbon footprint
In this new campaign for environmental awareness—in collaboration with RGA— you can have your pollution cake and eat it too.
21 hours ago
Campaign reveals global Agency of the Year shortlist
APAC-nominated shops include Leo Burnett Taiwan, Propel Manila, DDB Philippines IdeasxMachina,Thinkerbell, Special New Zealand, and Motion Sickness.
15 hours ago
Reckitt Benckiser puts Durex creative duties up for ...
EXCLUSIVE: Havas has held the account since 2014.
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1 day ago
X hires former Publicis exec as brand safety lead
The company announced two senior hires in its safety team on the back of significant advertisers halting ad spending due to a lack of brand safety.
2 days ago
The CMO's MO: Zalora's Achint Setia on the nexus of ...
Marketers are duelling titans—as CMOs and CGOs—and they have an intertwined role in working towards growth and long-term brand building, according to Zalora's chief revenue and marketing officer.
Mar 28, 2024
Agency Report Cards 2023: We grade 31 APAC networks
Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.
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1 day ago
Why it’s important to avoid generic healthcare ...
GCI Health's Glen Halliwell says that communicating about healthcare in APAC should be tailored to a market’s concerns such as an ageing population, cultural norms, and insurance habits.
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22 hours ago
Pokka appoints creative agency
The Shout Group’s Ignite is the creative agency of record for the Singapore and Malaysia markets.
23 hours ago
Last chance to nominate for Campaign's Power List 2024
This definitive list celebrates the region’s most influential marketers and will be unveiled live at Campaign360 in May. Nominate deserving candidates before April 8.
1 day ago
40 Under 40 2023: Psembi Kinstan, DDB Group
At just 20, Psembi Kinstan won a Cannes Lions. Now, as Group ECD of DDB Melbourne, he leads with boundless energy and big ideas, revolutionising the world of advertising
1 day ago
Is KFC set to part with Ogilvy India?
EXCLUSIVE: First reported to be on the lookout for a new creative agency in February this year, Campaign now understands that KFC's pitch is well underway.
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2 days ago
Brand marketing procurement teams unhappy with ...
TOP OF THE CHARTS: People who set targets in organisations often lack a comprehensive understanding of marketing, which amplifies the divisions between procurement, marketing, and other departments within the company, according to a study by the WFA.
1 day ago
Discord rolls out ‘sponsored quests’ on its ...
Social media community explores in-app ads for the first time, despite company’s CEO repeatedly stating that the platform will not rely on advertisers.
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2 days ago
TBWA Hakuhodo names new CEO and president
Wataru Uchida takes over TBWA Hakuhodo from Akihiko Imai after his eight-year tenure.
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2 days ago
'Centre on people': Meta's monetisation lead on the ...
Meta's John Hegeman explains to Campaign how the platform is automating creative processes to produce a range of images or videos to enhance campaign efficiency and cost-effectiveness for advertisers.
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21 hours ago
Campaign reveals global Agency of the Year shortlist
APAC-nominated shops include Leo Burnett Taiwan, Propel Manila, DDB Philippines IdeasxMachina,Thinkerbell, Special New Zealand, and Motion Sickness.
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Dec 11, 2023
Agency of the Year 2023
See the full wrap-up of shortlists and winners for this year's AOY 2023, as well as all the detailed analysis for markets including APAC, Southeast Asia, ANZ, South Asia, and Japan/Korea here.
Dec 8, 2023
'Special' night prevails over Motion Sickness at ...
Special Group steals the show with five Golds between both markets, while Kiwi challenger Motion Sickness racks up an impressive six awards, and Initiative leads the media pack.
Dec 7, 2023
Agency of the Year 2023 winners: Asia-Pacific / Network
See the complete winners list for the Asia-Pacific region in the 2023 Campaign Asia-Pacific Agency of the Year awards.
People to watch
Nov 21, 2023
40 Under 40 2023: Top-tier marketing talent ...
Spotlighting this year’s standout marcomms leaders, representing a diverse range of markets and industries, here is the 40 Under 40 class of 2023.
Oct 25, 2023
Women to Watch Asia Pacific 2023: The marcomms ...
Meet the 30 inspiring women from various marcomms domains in Asia Pacific, advancing the industry with their expertise and impact. They are the Women to Watch 2023.
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Oct 20, 2023
Tech MVP 2023: Presenting the Most Valuable ...
A jury of tech leaders has named three individuals as Most Valuable Professionals in technology in Asia-Pacific.
May 16, 2023
APAC Power List 2023: Meet the region's 50 most ...
Here is the definitive list of Asia-Pacific’s marketing stalwarts, as chosen by the editorial team at Campaign Asia-Pacific.
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1 day ago
‘More than just clothes’: Vanish builds on autism awareness work
Havas London created the campaign, which coincides with the beginning of World Autism Acceptance Month.
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2 days ago
Volkswagen unveils device to avoid kangaroo collisions in Australia
Designed in partnership with DDB Sydney, the University of Melbourne and Wires, the potentially live-saving car device aims to prevent both kangaroo and human accidents alike.
3 days ago
Durex launches energy drink in Malaysia
In a parallel campaign, the condom brand has also sponsored an adults-only 'Come Run' nighttime road race for couples in Singapore, urging them to finish together.
Mar 27, 2024
Meowzer, the perfect pet for dog lovers
Whiskas suggests what many dog lovers are looking for is really a cat in this BBDO Colenso campaign supported by EssenceMediacom.
Mar 24, 2024
Brands capture the vibe and vibrancy of Holi to engage with consumers
Check out Campaign India's roundup of Holi campaigns that focus on the exuberant spirit of the festival to find resonance with their audiences
Focus
Discover the winners of the YouTube Works Awards SEA
The first Southeast Asia YouTube Works Awards celebrates the most effective and creative advertising on the platform, where winners don’t just represent the best of their market, but the whole region.
Empowering business transformation with Publicis Groupe
Technology is constantly evolving and continues to disrupt the digital landscape. In this fast-paced environment, companies are challenged to push the boundaries to maintain their competitive edge and deliver business impact. In this series, Campaign Asia-Pacific partners with Publicis Groupe to explore how the Groupe is leveraging its innovative and technological capabilities to empower business transformation for its clients.
Tag: Content everywhere, all at once
Content is everywhere and anywhere, across every touchpoint. Whether you’re trying to build your brand messaging or spark action from your customers, delivering consistent, high-quality content and experiences to your consumers is an increasingly tall order. In this series, Campaign Asia-Pacific partners with Tag to explore how brands can tap into content engines to drive success, diving into key areas of focus like omnichannel marketing, sustainability, and the creator economy, all with a view to the future.
Meta: Every connection is an opportunity
Relationships with the community grows in parallel as businesses begin to expand. Meta facilitates this growth by helping people and businesses intersect, connect and grow together across its platforms. In this series, Campaign Asia-Pacific partners with Meta to explore innovative solutions, including AI integration, Reels ads, Business Messaging, measurement and performance in order to optimise the consumer journey and help brands grow.
Lead with Authenticity
Lead with Authenticity is a content series about the importance of authenticity in today’s saturated digital advertising landscape. In partnership with ad verification pioneer DoubleVerify, Campaign Asia-Pacific will explore the latest developments and cutting-edge solutions within the digital advertising ecosystem, and how authenticity is the bedrock for quality, performance, and growth for brands and agencies alike.
Pioneers Panel Series
‘Pioneers’ is a thought leadership series, brought to you by Campaign and Facebook, exploring emerging trends and cutting-edge insights on the changes that will shape the future of the marketing and advertising industry for years to come.
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May 14, 2024
Campaign360 2024 Singapore
Campaign360 returns on 14-15 May 2024 in Singapore! The event will explore the strategies, tools, and know-how to help Asia’s marketers continue to “power through the disruption”.
Apr 11, 2024
Event Marketing Awards 2024
Entering its 8th year, our annual Awards continue to honour innovative leading event & marketing professionals who have delivered unique and impactful experiences.
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Apr 25, 2024
Digital Media Awards 2024
Celebrate outstanding digital marketing ideas and work, honour innovative industry leaders, and recognise exceptional organisations that facilitated the growth of digital marketing in the Greater China region.
May 14, 2024
Women Leading Change Awards 2024
Honouring remarkable women who promote diversity, inclusion, and equality.
PARTNER CONTENT
PROMOTED
Mar 18, 2024
AI won’t take your job or business. The people who ...
Meta and Campaign’s Global Pioneers series on the future of advertising brings Accenture, Publicis Media and VCCP’s Faith to the stage to progress learnings on the present and future of AI.
PROMOTED
Mar 4, 2024
Reel in your audience: Optimising short-form video ...
With Ramadan approaching, leverage the power of Meta’s AI-powered discovery engine via Reels to engage new and returning customers.
PROMOTED
Feb 22, 2024
People power: The creator engine at work
Creative leaders from Tag discuss the array of creators needed to power a content engine — and what tomorrow will hold for creatives and the industry at large.
PROMOTED
Feb 16, 2024
APAC trends for 2024: Fragmentation, attention, and AI
What are going to be the top trends in advertising in 2024? Based on DoubleVerify’s analysis, here are some of the top trends that marketers in APAC should keep in mind as they plan for the new year.
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